An Internet Marketing Plan details
the very important steps required
to get you from where you are to where
you want to be. It helps to differentiate
your company and make your services
distinct from similar Internet businesses.
Our skilled Internet Marketing Managers
will compile and develop an Internet
Marketing Plan for your Web site which
will embrace the following:
Situation Analysis, which is necessary
to position you firmly in the market.
We will thoroughly study the situation
that you are facing and will help
you to track the trends, which are
taking place.
SWOT Analysis. We will evaluate your
strengths, weaknesses, opportunities
and
Competition Analysis. We will study
the top 3 to 5 competitors and review
their strengths, methods and web presence
Target Market Identification. We will
help you to define your “best
customers” in order to aim the
marketing at a carefully defined group
of people.
Promotional and Marketing Tactics
includes:
Target customer search phrase analysis
Development of a submission strategy
Link-exchange, banner-exchange
Web ring
Financial Analysis includes:
Figuring Break Even Point, i.e. the
point where you’ll come out
ahead after paying all the fees
Considering Return on Investment
Pricing strategy, which will have
a number of different packages and
trial memberships
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